Ian Conceicao
software engineer

Work

Software Engineer @ Amazon Music

Nov 2024 to Present

  • Led mobile upsell strategy for India's upcoming Unlimited tier, designing 12+ customer experiences amid evolving requirements.
  • Drove end-to-end delivery of ML-powered ad break personalization system, achieving 2% boost in ad revenue.
  • Architected and launched Sponsored Sessions experiments, enabling 30 minutes of ad-free listening.
  • Built org's first cloud knowledge base with semantic search, accelerating engineer onboarding.

Software Engineer @ Amazon Ads

Sept 2023 to Nov 2024

  • Led migration of 60k+ TPS ad traffic across multiple ad products for FireTV.
  • Spearheaded creation of dedicated ad serving infrastructure, reducing ad timeouts by 82%.
  • Designed and implemented compliance orchestration system for EU DMA and child-profile filtering.
  • Overhauled integration test suite, reducing E2E test setup time from hours to minutes.

Software Engineering Intern @ Amazon Ads

Summer 2022

  • Led cost minimization project for a cache serving 30 million requests-per-hour.
  • Reduced cache cost by 78%, projecting to save the org around $1 million per year.
  • Overhauled codebase to federated style architecture for cross-device interoperability.

Software Engineering Intern @ Amazon Ads

Summer 2021

  • Created a web application for configuration database interaction.
  • Designed intuitive layout reducing technical demand for PMs and engineers.
  • Implemented type-checking, version history, and access control.

Undergraduate Researcher @ VCLA UCLA

Oct 2019 — Jun 2021

  • Developed real-time optimal plans for collaborative virtual agents in 3-D kitchens.
  • Generated dynamic scene graphs out of complex 3-D environments.

Information Security Intern @ Lumentum

Summer 2020

  • Created a web dashboard for real-time security event alerting.
  • Centralized system health data from numerous sources into a single-page dashboard.